The Prince of Wales Endorses adidas x Parley

PARLEY A.I.RINITIATIVES
Written By Parley
 

“Ladies and Gentlemen, the world is changing.”

 
 

In his keynote address at the 2016 Accounting for Sustainability Annual Summit, HRH The Prince of Wales cites the adidas x Parley collaboration as an example of the kind of eco innovation and thinking we can and must employ to transform the current path of destruction into one of solutions. Through bold action and collaboration, we can safeguard our future on this planet. 

 

“Any risk can present an opportunity, and more and more governments, businesses and investors are acting in concert to deliver the kind of innovation that just might provide the solutions we so desperately need. The risks we face are growing, but it seems that the scale of innovation is also accelerating at a pace.”

PRINCE CHARLES

 

 Read the full speech here.

Watch the video here: 

(see 8:15 for adidas x Parley reference)

 

 
 

@parley.tv || @parleyforoceans

#fortheoceans

#ParleyAIR 

 
 

READ MORE

 
More from the movement
Join us for World Oceans Day 2026
Join us for World Oceans Day 2026

From habitat restoration projects to urban concerts, Parley’s global operations teams are coming together for a week of education and action around World Oceans Day.

In Focus: Thomas Peschak
In Focus: Thomas Peschak

The National Geographic photographer talks about his journey from the source of the Amazon to the sea and his beautiful book documenting this epic river.

How Sparxell are learning from nature at a subatomic level to reinvent color
How Sparxell are learning from nature at a subatomic level to reinvent color

We speak with the Cambridge-based innovators about a new process for reproducing the most vivid hues in nature – without the need for plastics or toxic chemicals.

Field Notes
Field Notes

In this special edition, we visit the Parley AIR Station in Chile as the team celebrates two years of ocean education and action.

In Focus: Jon McCormack
In Focus: Jon McCormack

A photographer opens up his archive to trace the beguiling geometric patterns of our natural world.

In Conversation: Alexandra Ágoston & Cyrill Gutsch
In Conversation: Alexandra Ágoston & Cyrill Gutsch

Model, artist and Parley ambassador Alexandra Ágoston talks with friend and founder Cyrill Gutsch about ocean conservation, future materials and making a difference.

Science vs Plastic: A new way to upcycle plastic, inspired by fungi
Science vs Plastic: A new way to upcycle plastic, inspired by fungi

We catch up with materials scientist Dr. Yimin Wu to learn about a new catalyst powered by sunlight that breaks down plastic in a process inspired by nature.

Field Notes
Field Notes

This month, we go plogging in the Dominican Republic, venture into the Seychelles’ mangrove forests and party at Carnival on Cozumel.

In Focus: Kali Wexler
In Focus: Kali Wexler

A self-taught Canadian wildlife conservation and nature photographer, Kali was born and raised on Hornby Island, surrounded by nature and the Salish Sea on all sides.

The all-female team tracking eagle rays in Mexico
The all-female team tracking eagle rays in Mexico

We catch up with Ximena and Florencia, leaders of a unique citizen science project tracking spotted eagle rays in the Mexican Caribbean.

A Wilderness Beneath the Waves
A Wilderness Beneath the Waves

In the first of a three-part series, photographer and freediver Avery Schuyler Nunn takes us into the heart of a kelp forest and explains her personal connection with these hidden ecosystems.

Field Notes: A Cleanup at the Far End of the World
Field Notes: A Cleanup at the Far End of the World

In this special edition of Field Notes, Parley Chile’s Liliana Plaza reports from the Las Minas River in one of the country’s southernmost cities.

Parley
Previous

The Plight of the Sea Turtle: Why Just One?
Next

the new resistance